Social media platforms are important additions to GGC’s overall web presence and allow the institution to reach current and prospective students in new and creative ways. These channels represent the college, and their content should be accurate, strategic and purposeful, following brand standards at all times. 

Guidelines for Official Channels

  • Campus partners should not create social media accounts on their own. All official GGC social media accounts are created by members of Digital Communications in conjunction with campus partners. 
  • Accounts must have a designated social media content manager.
  • Campus partners must share administrative access with the Digital Communications team, such as providing login and password, as well as a list of those with access to the channel(s).
  • All logos, photographs and GGC trademarked graphics must adhere to GGC branding standards: GGC Communications Graphic Standards Guide, the GGC Athletics Identity Standards Guide, and the GGC Digital Communications Guide.

Social Media Content Managers

Social media content managers are required to:

  • Monitor and reply to any comments and/or direct messages in a timely manner.  
  • Attend two training sessions with the Digital Communications team every year. 


The social media content manager must ensure the following content policies are adhered to:

  • Content should be shared 2-3 times a week, at minimum, even when students are not in class (such as during holiday and summer breaks).
  • Content must be relevant and accurate to Georgia Gwinnett College and the GGC community.
  • When posting links, be sure to check the URLs for accuracy.
  • Content should reflect GGC in a positive light. Content in “poor taste” should not be posted. Examples include, but are not limited to:
    • Advertisement or promotion of other colleges or universities, or promotion of services or goods outside the college, except with official GGC partners.
    • References to alcoholic beverages, illegal drugs, tobacco, smoking products or references to any activities that may violate local, state or federal laws and regulations
    • References to gambling, lotteries or sweepstakes
    • Unfavorable references to race, religion, gender, sexual orientation, national origin, political affiliation or disability
    • Music or text containing inappropriate language 
    • References that violate confidentiality or privacy laws about the College and/or its faculty, staff or students (Read more about FERPA and student privacy information.)
  • Include citations and/or provide links to original material when quoting thoughts, ideas, photos or videos. For more information on copyright laws, plagiarism, citations and intellectual property, visit

The Digital Communications team may oversee and evaluate key social media pages representative of GGC and require deletion of content if deemed necessary.